Professional Video Production
Professional Video Production
Get professional video to promote your Private Practice
Why you need video for your website
Video is a powerful tool for attracting patients and is essential for a successful Private Practice.
Websites with video attract 41% more web traffic than sites without it.
Website pages with video are 53 times more likely to rank on page one of Google search results.
84% of people say they’ve been convinced to buy a service by watching video.
Video builds ‘know, like and trust’ with patients who are researching a clinician online.
We can shoot and professionally edit video for your Private Practice website, social media, marketing and patient education needs.
On-Site Video Shoot
We arrange a date for a half-day of filming at your practice, clinic or hospital.
We’ll discuss the key pieces of content that we’ll be filming (e.g. the ‘home’ and ‘services’ pages for your website).
We’ll go through some tips on how to speak, so that you quickly become relaxed in front of the camera.
You’ll be coached in real-time through the video filming process on how to deliver the subject matter you’ll be talking about.
Professional Edit
After the shoot, we’ll professionally edit the video to get you looking and sounding your best.
We’ll add any branding you would like, and we can add music, images, and subtitles.
We’ll have decided in advance where your video will be ‘hosted’ (e.g. Vimeo or YouTube).
If you have a WordPress website, we can embed the video for you.
Sharing Your Videos
Finally, once you’re happy with how it all looks and sounds, we’ll share with you our tips for getting the most out of your videos.
We’ll discuss how you can share them on social media and track their performance.
See how video can work for you
The investment for your professional video production is £3,000
Video is by far and away the best marketing tool, and the videos we produce for you will attract the right patients to your Private Practice.
Many of our clients have previously tried, but have given up on making video themselves. This is usually because they don’t know how to come across best on camera, what to record, or because they don’t have the time and skills to edit the video.
The vast majority of videographers aren’t clinically trained, and don’t specialise in healthcare. We live and breathe Private Practice, and have presented in several prime-time TV productions, as well as being committed vloggers. We know what works to attract patients, and how to get your message across on camera with ease. We do all the prep, and we’ll coach you in real time about what to say, and how to say it.
No need for script writing or prep – all you need to do is turn up for the filming! We can structure the payment over four, monthly instalments of £750 if required.
Frequently Asked Questions
Not at all. We’ll coach you through the entire process, so zero skills are needed before we shoot.
We’re going to be shooting some video of you, so think about the clothes you’d like to be wearing when you’re seen on camera. Do you want to be seen in a suit, or wearing your usual clinic attire?
- Also, when we hear our recorded voice, it can sound a little different to the voice we hear in our heads when we’re speaking out loud.
- We’re often overly critical of ourselves, and when we watch other people on video, we’re usually more interested in the content, than how they appear on the screen.|
- Everyone who starts out on their video journey feels a little ‘cringey’ when they first see themselves on camera.
- The good news is, even if you think you’ll be someone who says to many ‘ums’, or worries that it will come across as boring, have no fear.
We’ll coach you through the process and teach you some really useful tips that will get you looking and sounding like a natural!
Absolutely! Patients want to see you in your environment, be that in clinic or in theatre. There may be a charge for travel if it’s a considerable distance. Let’s talk.
Our real-time, on-camera coaching process means that we take care of the prep in advance. There’ll be a 1-2 hour zoom call prior to the shoot, taking you through an interview process, so we can prepare the content, and all you need do is show up for the shoot.
We’ll have a follow up Zoom or phone call, which we’ll schedule for a couple of weeks after the shoot.
We’ll go through the edited video together, and talk about how to use them best to promote your Private Practice.
- Many of our clients have tried on their own, but haven’t really been able to get going with making video. Some have previously been through video production with online platforms that promote Clinicians in Private Practice, but the video produced felt ‘generic’, a bit bit too much like all the other videos on the platform, or frankly a bit boring.
- The difference with our Ninja shoot, is that you’ll be coached by a Clinician (who has a great deal of TV experience and is a committed Vlogger), and we’ll make sure your video truly reflects you and what you do.
- Because we take the time to get to understand you, your Private Practice, and your goals, we can individually tailor the content production to your needs. We’re experts in content marketing, and we know how to produce video that gets found by patients in online search.
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